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Europaprojekte
Europaprojekte

Final Meeting of the European Learning Partnership NEFOMA in Ulm 17th – 20th of July 2008

NEFOMA Logo

At the end of our GRUNDTVIG – Learning Partnership "NEFOMA – Network with Focus on Marketing“, we had the pleasure to welcome our partners and their learners in Ulm.

NEFORMA Präsentation

 

Two years we - the Witchford Village College, Ely (UK), the Adult Education Center Hietzing, Vienna (Austria) and the Kolping Training Centre Ravensburg (Germany) – were engaged intensively in the subject “Marketing of education providers”. We wanted to reach the people who have not participated in Lifelong Learning before. Furthermore we expected a considerable improvement of our Marketing – as publicity is very important on a highly competitive market with many providers.


The review – illustrated by means of a presentation by the partners – revealed that we reached good results despite the small framework of the project. This has been confirmed by our expert guests Dr. Gesa Krauß, Manager of the “Women’s Academy” of the Adult Education Centre in Ulm and Dr. Reinhard Nowak, Manager of the Adult Education Centre in Schwaebisch Gmuend.


Course of the project, activities and results:

Nefoma Project Year 1
Nefoma Project Year 2

 

The project was as well influenced by the personalities of our partners. Dr. Robert Streibel, Manager of the Adult Education Centre Hietzing: likes to experiment, new ideas, curious about other people and humorous. Maureen Buchanan, Manager of Adult Education at the Witchford Village College: fighting against the cuts in funding in the last years, extrovert amd humorous. She taught us English expressions: for e.g. to characterize a small room they say "you can’t even swing a cat in here”. And Dr. Robert Streibel amazed with spontaneous actions like the jointly produced short film, published on YouTube; furthermore he created a literary toilet and wrote temperamental articles about the project.


We worked well as a team and learned a lot of each other; we got valuable suggestions and new friends. Below you will find some interesting results:


YouTube Video NEFOMA

Poster Kolping NEFOMA

Poster VHS Hitzing